VIA Drinks named the Non-Alc Go-To in Gourmet Traveller!

Great end to an exciting year, with VIA being called the NOLO GO-TO according to Gourmet Traveller's Festive December Edition.

With recent analysis conducted by IWSR revealing that that nearly one-in-three (31%) Australian consumers now purchase non-alcoholic drinks, moderation in drinking is not a passing trend. This significant shift in consumer behaviour has sparked a wave of product innovation over recent years, propelling category growth with volumes of non-alcoholic beer/cider, wines, spirits, and RTDs experienced an impressive increase of approximately 60% in the past year.

Can't wait to see what 2024 will bring!